The first thing we need to do is to understand what the difference is between a feature and a benefit. One of the biggest mistakes that people make is that they assume features and benefits are the same thing, when that’s not actually the case. We’ll discuss the differences in detail later, but for now, what you need to remember is this: People convert based on benefits, not features.
How To Price Your Products As Ecommerce Businesses
Pricing your products as an eCommerce store owner can be one of the most difficult jobs you will eve...
